Youth Marketing Program

    Prepaid Class on Monetizing from Youth

    Focus on youth-oriented strategies in prepaid telecom. Learn from global youth brands and digital-first telcos on creating sticky propositions, digital buying experiences, gamification, and loyalty-driven bundling. Discover how to design youth-specific features and member-get-member models that deliver growth, retention, and revenue uplift.

    20 hours total
    Max 20 participants
    6 comprehensive modules

    Course Overview

    This comprehensive program focuses on youth-oriented strategies in prepaid telecom, teaching you how to effectively monetize the youth segment through proven methodologies from global youth brands and digital-first telcos. Learn to create sticky propositions that resonate with digital natives and drive sustainable revenue growth.

    Master the art of designing seamless digital buying experiences, implementing gamification strategies, and creating loyalty-driven bundling approaches that capture and retain young customers. Discover how leading operators are leveraging data-as-currency models and flexible conversion frameworks to meet the unique needs of youth segments.

    Through real-world case studies including Vodafone's award-winning youth brand and Orange's innovative customer acquisition program, you'll learn to design youth-specific features, implement effective member-get-member strategies, and create community-driven models that deliver measurable growth, retention, and revenue uplift.

    Key Benefits

    Revenue Growth

    Learn proven strategies to monetize youth segments with sticky propositions and loyalty-driven bundling

    Digital Innovation

    Master digital-first approaches from global youth brands and app-only telcos

    Customer Acquisition

    Implement effective member-get-member and gamification strategies for sustainable growth

    Market Leadership

    Position your brand as the preferred choice for digital-native youth customers

    Learning Outcomes

    • Master youth-oriented strategies in prepaid telecom market
    • Implement nine success features for effective youth programs
    • Design digital recharges and seamless buying experiences
    • Create lifestyle-focused bundling strategies for digital natives
    • Execute member-get-member acquisition models
    • Apply data-as-currency and flexible conversion frameworks
    • Develop youth-specific features like personalized avatars and loyalty programs
    • Implement gamification strategies that drive engagement and retention

    Course Modules

    Six comprehensive modules featuring real-world case studies from leading youth brands, hands-on application of digital-first strategies, and practical implementation of youth monetization techniques.

    Module 1

    Module 1: Learnings from Youth Brands & Digital-First Telcos

    3 hours
    Module 2

    Module 2: Digital-First Buying Experiences

    3.5 hours
    Module 3

    Module 3: Learnings from Under-30 Brands

    3 hours
    Module 4

    Module 4: Designing Youth-Oriented Features

    4 hours
    Module 5

    Module 5: Pack Bundling Strategies

    3 hours
    Module 6

    Module 6: Gamification & Member-get-Member

    3.5 hours

    Who Should Attend

    This program is designed for marketing professionals and executives responsible for youth segments and prepaid customer acquisition.

    Chief Marketing Officer
    Senior Managers – Youth
    Senior Managers – Segment
    Senior Managers – Pre-paid
    Senior Managers – Post-paid
    Senior Managers – Mass

    Ready to Unlock Youth Market Potential?

    Join this comprehensive program and master the strategies needed to successfully monetize youth segments in the prepaid market.

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